Apple’s $230 iPhone Pocket Sparks Online Mockery as Customers Call It “Peak Brand Delusion”

The tech giant’s new sock-like iPhone holder — a collaboration with Issey Miyake — draws backlash over its high price and uncanny resemblance to Apple’s 2004 iPod Socks. Apple has long been known for turning minimalism into a luxury experience — but its latest accessory launch has left many customers convinced the company has finally gone too far. This week, Apple unveiled the iPhone Pocket, a ribbed, fabric phone holder that instantly triggered shock, memes, and widespread mockery across social media. Priced between $149.95 and $229.95, critics quickly dubbed it nothing more than an overpriced “sock.” The new accessory, created … Continue reading Apple’s $230 iPhone Pocket Sparks Online Mockery as Customers Call It “Peak Brand Delusion”