As competition intensifies and Trump-era resistance looms, Roberts considers a bold multibillion-dollar play to reshape Comcast’s future and challenge Hollywood’s evolving power structure. In a high-stakes Hollywood showdown, Comcast CEO Brian Roberts is signaling that he’s ready to raise the stakes in the battle for Warner Bros. Discovery (WBD), even as political pushback and fierce industry competition mount. Sources with direct knowledge confirm that Roberts, determined to revive Comcast’s shrinking media empire, plans to enter a second round of bidding for WBD next week—potentially with an offer powerful enough to eclipse his rivals. According to insiders, Roberts is weighing a … Continue reading Comcast’s Brian Roberts Weighs Higher Bid for Warner Bros. Discovery Amid Political and Industry Headwinds