In a world that often encourages us to shrink, dilute our truths, and conform to societal expectations, Eevi Niemelä is doing the exact opposite — and helping others do the same. An Internationally Accredited Empowerment & Mindset Coach, Eevi is not just a mentor, but a living testament to the transformative power of inner work.
Her story doesn’t begin on a stage or in a coaching program. It begins in darkness. Battling depression, plagued by suicidal thoughts, and feeling utterly disconnected from who she truly was, Eevi stood at the edge — both literally and metaphorically. “I lived on the sixth floor with a balcony,” she recalls. “What if I just…?” were the haunting thoughts that echoed during the lowest moments of her life.
But the plot didn’t end there.
Through raw self-honesty and relentless mindset work, Eevi pulled herself out of survival mode. She transitioned from a life of internal chaos to one of clarity, purpose, and profound self-trust. And in doing so, she discovered a mission far greater than herself: to guide others toward their own inner power.

Today, Eevi Niemelä is an unstoppable force in the coaching world — working closely with creatives, coaches, and ambitious individuals who feel stuck and are ready to take full ownership of their lives and businesses. With over 10 years of academic experience in psychology, Eevi combines deep knowledge with lived experience, offering a rare blend of intellectual rigor and soulful authenticity.
“I built myself up,” she shares. “I went through coaching accreditation and created a business that reflects my exact vision — one rooted in the mindset work that literally saved my life.”
And her results speak for themselves.
Eevi now coaches high-level clients and collaborates with powerhouse women like Jemelin Artigas — famed from The Apprentice UK and founder of Digital Passive Academy. She’s been invited to international red carpet events and built a global network of friends and aligned connections. More than the accolades, however, it’s the magnetic life she’s crafted — and helps others manifest — that is the true reward.

With a belief that “you’re either owning your life or letting it own you,” Eevi teaches that magnetism comes not from hustle, but from wholeness. She’s living proof that when you embrace every part of yourself unapologetically, you stop chasing… and start attracting.
Her coaching philosophy is simple, yet revolutionary: Confidence isn’t arrogance — it’s power. And that power is magnetic.
Eevi’s legacy is clear: to help people unlock that magnetism, reclaim their authenticity, and build lives they’re proud of. She doesn’t just coach — she catalyzes transformation. For anyone standing at their own metaphorical edge, wondering if they’re meant for more, Eevi is the voice that says, “Yes. You are. And I’ll show you how to rise.”
Instagram: @eevimaaria