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Chinese technology giant Huawei debuted its highly anticipated Pura 70 smartphone series on Thursday, marking a significant release following the success of its Mate 60 handset.
The Pura series, known for its advanced cameras and sleek design, is expected to rival its Mate counterpart in the high-end smartphone market.
Analysts speculate that the Pura 70 series may feature an advanced China-made chip similar to the one found in the Mate 60, which defied U.S. sanctions on Huawei.
This chip, renowned for its computing power, is considered comparable to those used by Western tech giants Apple and Google.
The Pura 70 series comprises four variants: the 70, 70 Plus, 70 Pro, and 70 Ultra. Huawei began selling the Pro and Ultra models on Thursday, with the Plus and base versions set to hit the market on April 22.
Despite being out of stock within minutes of release, enthusiastic fans lined up at Huawei stores in Beijing, Shanghai, and Shenzhen.
Customers expressed excitement over the Pura 70’s network speed, with one noting its performance comparable to 5G.
While the specific chip details remain undisclosed, buyers remain optimistic about its capabilities based on Huawei’s reputation for delivering cutting-edge technology.
Industry analysts anticipate strong shipments for Huawei this year, fueled in part by the launch of the Pura 70 series.
With an expected shipment of around 60 million units, Huawei aims to build on its success last year, when it sold approximately 32 million smartphones.
Despite potential supply chain challenges, analysts remain optimistic about meeting consumer demand for the Pura 70 series.
The Pura 70 series offers consumers four variants, with prices starting at 5,499 yuan ($760.06).
The diverse lineup aims to cater to varying consumer preferences and budgets, further solidifying Huawei’s position in the competitive smartphone market.
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